Datavault AI Signs Dwight “Doc” Gooden as NILX Brand Ambassador

The 1985 National League Cy Young winner has committed to create a minimum of 10 original video works for the Company’s name, image, and likeness exchange

PHILADELPHIA--(BUSINESS WIRE)-- Datavault AI Inc. (“Datavault AI” or the “Company”) (NASDAQ: DVLT), a provider of data monetization, credentialing, digital engagement, and real-world asset (‘RWA’) tokenization technologies, today announced that Dwight “Doc” Gooden has signed as a brand ambassador for Datavault NILX, the Company’s name, image and likeness (“NIL”) exchange platform.

Under his services agreement, Gooden has committed to create and deliver a minimum of 10 original video works for the platform, to take part in promotional activity supporting it, and to participate in revenue attributed to that content. Datavault AI will provide platform onboarding and operational support, tracking and attribution of NILX activity generated by Gooden’s content, and revenue share reporting and payment administration.

Gooden reached the major leagues at 19 and was named National League Rookie of the Year in 1984 after striking out 276 batters, a rookie record at the time. The following season he won the pitching Triple Crown, leading the league in wins, earned run average and strikeouts, and became the youngest player ever to win the Cy Young Award. He was a four-time All-Star and threw a no-hitter for the New York Yankees on May 14, 1996. He finished with 194 wins and 2,293 strikeouts across 16 seasons. The Mets have retired his No. 16.

Few single seasons in baseball are recounted as often as Gooden’s 1985, and almost none of that retelling has ever returned anything to him. That is the gap NILX is being built to close. The platform is designed so that an athlete’s audience, and the content that audience actually watches, can be measured, attributed, and paid out rather than licensed once and forgotten. Gooden pitched his entire career before any mechanism of that kind existed, and the Company intends NILX to serve figures outside the collegiate system, where most NIL infrastructure has been aimed to date.

That collegiate market is now substantial. Spending on NIL products and services totaled an estimated $918.0 million in the first year of NIL. Opendorse projects it at $2.75 billion in 2025-26 and $3.15 billion by 2028-29 in its “NIL at Four: Monetizing the New Reality” report published in July 2025. Roughly $995 million of the 2025-26 figure is commercial spending by brands and fans, the segment closest to the work an established public figure performs.

“Doc Gooden’s 1985 is still argued about in bars and on broadcasts 40 years later, and the person it belongs to has never held a position in any of it,” said Nathaniel T. Bradley, CEO of Datavault AI. “Ten original works from him are worth more to this platform than a hundred from someone with no story. We want athletes to hold generatable, auditable stake in what their name, image and likeness generates, and Gooden is the kind of participant who lets us show what that looks like rather than describe it.”

Gooden joins the platform ahead of its commercial launch. Datavault AI has previously stated its intention to bring a NIL exchange to market as part of a group of specialized data exchange platforms, and additional ambassador and content agreements are expected to be announced as the platform advances.

About Datavault AI

Datavault AI™ (NASDAQ: DVLT) leads AI-driven data experiences, valuation, and monetization in the Web 3.0 environment. The Company’s cloud-based platform delivers comprehensive solutions through its collaborative Acoustic Science and Data Science Divisions. Datavault AI’s Acoustic Science Division includes WiSA®, ADIO®, and Sumerian® patented technologies for spatial and multichannel wireless HD sound. The Data Science Division harnesses Web 3.0 and high-performance computing for experiential data perception, valuation, and secure monetization across industries including sports & entertainment, biotech, education, fintech, real estate, healthcare, and energy. The Information Data Exchange® (IDE) enables Digital Twins and secure NIL licensing, fostering responsible AI with integrity. Datavault AI’s customizable technology suite offers AI/ML automation, third-party integration, analytics, marketing automation, and advertising monitoring.

The Company is headquartered in Philadelphia, PA. For more information, visit www.dvlt.ai. Investor information is available at ir.datavaultsite.com. Technology news and insights are published at dvlt.ai/insights.

Forward-Looking Statements

This press release contains “forward-looking statements” (within the meaning of the Private Securities Litigation Reform Act of 1995, as amended, and other securities laws) about Datavault AI Inc. (“Datavault AI,” the “Company,” “us,” “our,” or “we”) and our industry that involve risks and uncertainties. In some cases, you can identify forward-looking statements because they contain words, such as “may,” “might,” “will,” “shall,” “should,” “expects,” “plans,” “anticipates,” “could,” “intends,” “target,” “projects,” “contemplates,” “believes,” “estimates,” “predicts,” “potential,” “goal,” “objective,” “seeks,” “likely” or “continue” or the negative of these words or other similar terms or expressions that concern our expectations, strategy, plans or intentions. The absence of these words does not mean that a statement is not forward-looking. Such forward-looking statements, including, but not limited to, statements regarding the scope, timing and performance of the services to be provided under the Company’s agreement with Dwight Gooden; the creation and delivery of a minimum of 10 original video works and the audience engagement or revenue that content may generate; the development, timing and commercial launch of the Company’s name, image and likeness exchange platform and the features it is intended to offer; the Company’s intention to serve public figures outside the collegiate system; the expectation that additional ambassador or content agreements will be entered into or announced; and the size, growth and composition of the name, image and likeness market, are necessarily based upon estimates and assumptions that, while considered reasonable by Datavault AI and its management, are inherently uncertain. Readers are cautioned not to place undue reliance on these and other forward-looking statements contained herein. Actual results may differ materially from those indicated by these forward-looking statements as a result of various risks and uncertainties including, but not limited to, the following: the risk that the platform is not launched, is delayed, or does not perform as intended; the risk that the contracted works are not delivered, do not attract an audience, or do not generate revenue for either party; risks relating to reliance on individual public figures, including reputational risk and the risk that an agreement is terminated or not renewed; risks relating to evolving federal and state regulation of name, image and likeness rights and of tokenized and digital assets; the risk that third-party market projections prove inaccurate or are not representative of the Company’s addressable market; the availability of financing; changes in economic, market, or regulatory conditions; risks associated with technological development and integration; and other risks and uncertainties as more fully described in Datavault AI’s filings with the U.S. Securities and Exchange Commission (the “SEC”), including its Annual Report on Form 10-K for the year ended December 31, 2025 and other filings that Datavault AI makes from time to time with the SEC, which are available on the SEC’s website at www.sec.gov, and could cause actual results to vary from expectations.

The forward-looking statements made in this press release relate only to events as of the date on which the statements are made. Datavault AI undertakes no obligation to update any forward-looking statements made in this press release to reflect events or circumstances after the date hereof or to reflect new information or the occurrence of unanticipated events, except as required by law. Datavault AI may not actually achieve the plans, intentions or expectations disclosed in its forward-looking statements, and you should not place undue reliance on such forward-looking statements. Datavault AI’s forward-looking statements do not reflect the potential impact of any future acquisitions, mergers, dispositions, joint ventures or investments it may make.

Industry and Market Data

Within this press release, we reference information and statistics regarding the market for our products, including data from Opendorse’s “NIL at Four: Monetizing the New Reality” report (July 2025). We have obtained some of this information and statistics from various independent third-party sources, including industry publications, market research reports, and other independent sources. Some data and other information contained in this press release are also based on management’s estimates and calculations, which are derived from our review and interpretation of internal surveys and independent sources. Data regarding the industries in which we compete and our market position and market share within these industries are inherently imprecise and are subject to significant business, economic and competitive uncertainties beyond our control, but we believe they generally indicate size, position and market share within this industry. While we believe such information is reliable, we have not independently verified any third-party information. While we believe our internal company research and estimates are reliable, such research and estimates have not been verified by any independent source. In addition, assumptions and estimates of our and our industry’s future performance are necessarily subject to a high degree of uncertainty and risk due to a variety of factors. These and other factors could cause our future performance to differ materially from our assumptions and estimates. As a result, you should be aware that market, ranking and other similar industry data included in this press release, and estimates and beliefs based on that data, may not be reliable.

Trademarks, Trade Names, Service Marks and Copyrights

We own or have rights to use various trademarks, tradenames, service marks and copyrights, which are protected under applicable intellectual property laws. This press release also contains trademarks, tradenames, service marks and copyrights of other companies, which are, to our knowledge, the property of their respective owners. Solely for convenience, certain trademarks, tradenames, service marks and copyrights referred to in this press release may appear without the ©, ®, and symbols, but such references are not intended to indicate, in any way, that we will not assert, to the fullest extent under applicable law, our rights or the rights of the applicable licensors to these trademarks, tradenames, service marks and copyrights. We do not intend our use or display of other parties’ trademarks, tradenames, service marks or copyrights to imply, and such use or display should not be construed to imply a relationship with, or endorsement or sponsorship of us by, these other parties.

Media Contact:
marketing@dvlt.ai

Investor Contact:
Edward Barger
VP, Investor Relations
ebarger@dvlt.ai | ir@dvlt.ai

Source: Datavault AI Inc.

Released July 27, 2026